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Category: B to C

Women Buy iPhones The Way Men Buy Shoes

October 5, 2014 Michelle LaPointe Leave a comment

Maybe that’s why they lead consumer technology purchases in three of four top categories. Listen to this conversation with Marti…

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Posted in: Audio, B to C, Customer Relationship Management, Customer Service, Marketing to Women, Podcasts, Retail

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Recent Posts

  • Resolution 101: Understanding Image Sizes and Types
  • The Return of Ad Poetry Fridays: Click-Bait Redux
  • Using Logic (The Human Kind) To Write Better Marketing Content
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